According to the Blu-ray Disc Association (BDA), the high definition disc format is fast approaching a critical mass of users which will propel the format into the consumer mainstream.
The BDA's Chairman, Frank Simonis, said that the fourth quarter of 2008 would see significant growth across all areas of Blu-ray, from consumer electronics and PC hardware to games, films, and music released on the format.
Figures from FutureSource Consulting shows that close to 12 million Blu-ray discs will be sold across Europe this year. That's around two per cent of total video sales. However, this is expected to grow exponentially next year, and account for up to six per cent of total sales volume.
By the year 2012, Blu-ray discs should retail for, on average, around £13.
"All the building blocks are in place and we are prepared for strong and rapid response from consumers when they see the rich diversity of Blu-ray products
coming to market in Europe," said Simonis.
IFA 2008 Coverage
More HD-related IFA 2008 coverage
IFA 2008 news from Tech Digest
Leave a comment